Vadim Gershman's film for "Sugar" Gains Wild Popularity on Vimeo and XLR8R
Vadim Gershman MFA '12 and Ryan Powell released their video for the track "Sugar," by New York electronic music producer Phaseone in May 2012. Sugar tells a story of two ex lovers failing to reconnect via text message as one is moving away for good.
The video has had success on multiple electronic music magazines and blogs, including Mad Decent and XLR8R, where it made the #2 spot on the XLR8R Best of 2011. The video was then featured on Vimeo HD, where it had over 40,000 views in the first few days. The video now has over 127,000 views on YouTube.