Graphic Design | Minneapolis College of Art and Design

Graphic Design

The Art of
Visual Communication

Based on a passion for typography, form, image, and composition, graphic designers create visual elements, such as company logos, posters, or book covers across both print and digital environments to effectively convey a mood, an image, or an idea. From in-class collaboration and critiques to real-world work experiences, MCAD’s Graphic Design program transforms your creative practice to get you ready to confidently create and work almost anywhere, including design firms, publishing houses, small businesses, or large corporations.

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Hear about the student experience

As a Graphic Design major, you will:

  • Develop your own voice and produce original work through individual practice and group collaboration.
  • Envision, research, and create innovative concepts, content, and forms such as logos, posters, book covers, packaging, and more.
  • Take abstract information, use critical thinking, and transform it into compelling visuals.
  • Blend type, image, color, and form to captivate and communicate ideas visually.
  • Hone technical and conceptual design skills in preparation for a career in graphic design.
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Class Highlights

This Bachelor of Arts program hones technical and conceptual design skills, while deepening students’ commitment to investigation and experimentation. Required classes include:

  • Publication Design
  • Digital Production
  • Print Culture, Art, and Communication in the Age of Mass Reproduction
  • Type Plus
  • Advanced Graphic Design Seminar

After MCAD

There are many paths to explore with a degree in Graphic Design. Potential careers include:

  • Graphic Designer
  • Art Director
  • Branding and Logo Designer
  • Production Artist

“I loved drawing and illustration but I was also very interested in typography and art history. Graphic design was something that combined all my passions into one.” –Norah Stone ’14, Senior Graphic Designer at Paperless Post