Wednesday, November 11, 2020, 6:00 p.m.7:30 p.m.
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Join President Sanjit Sethi for the inaugural Race and Design: President’s Annual Lecture Series at the Minneapolis College of Art and Design. This event is sponsored in part by Target.

Greg Hoffman ’92 (former Chief Marketing Officer at Nike) will moderate a candid, lively discussion between design leaders Joseph Kunkel (MASS Design Group) and Liz Ogbu (Studio O). 

While the design field impacts the entire global population, the decision-makers operate from a mostly white, Eurocentric perspective. Though change is occurring slowly, racism is still deeply embedded in design practices and products. This lecture series engages three internationally recognized creative leaders in direct conversation about racism and inequity in the design field. Hoffman, Kunkel, and Ogbu will begin to imagine how the field could be more inclusive, more responsive to the communities it serves, and ultimately, more successful. 

About the Panelists 

photograph of Wa-Di Housing Development

Joseph Kunkel, a citizen of the Northern Cheyenne Nation, is the Director of MASS Design Group’s Sustainable Native Communities Design Lab in Santa Fe, NM. As a community designer and educator, he is working on a growing portfolio of work in Indian Country focused on the research, design, and construction of exemplary Native American Indian housing nationwide. This work has developed into emerging best practices and online affordable housing development tools, funded by the Department of Housing & Urban Developments’ Policy, Development, and Research Office. From 2013-2016, Joseph led the development of a 41-unit low-income housing development, supported by National Endowment for the Arts and ArtPlace America funding. In 2019, Joseph was awarded an Obama Foundation Fellowship for his work exploring transformational change that aligns with indigenous values and honors the worldviews of Indigenous populations. As a 2019 Civil Society Fellow, and a member of the Aspen Global Leadership Network, Joseph is working towards developing lasting impact within American society where Indigenous peoples have a seat at the table. Joseph is a recipient of the Rauschenberg SEED award, Creative Capital Award, and Enterprise Rose Fellowship. 

Image of people working in a community garden

Liz Ogbu is a designer, urbanist, and spatial justice activist, Liz is an expert on engaging and transforming unjust urban environments. Her multidisciplinary design and innovation practice, Studio O, operates at the intersection of racial and spatial justice. She collaborates with/in communities in need to leverage design to catalyze sustained social impact. Among her honors, she is a TEDWomen speaker, Public Interest Design’s Top 100, and Aspen Ideas Festival Scholar.

About the Moderator 

black and white photograph of a group of people with their fists in the air

Greg Hoffman ‘92 is a global brand leader, advisor, speaker, and former NIKE Chief Marketing Officer. For over twenty-seven years Greg held various marketing, design, and innovation leadership roles at NIKE, most recently as NIKE’s VP of Global Brand Innovation. Hoffman has been recognized as one of Fast Company’s Most Creative People in Business, the Business Insider’s 50 Most Innovative CMO’s, and AdAge’s Power Players, transformative leaders in the marketing and advertising industry. He served on the Advisory Board of the NIKE Black Employee Network and as a member of the NIKE Foundation Board of Directors. He is a graduate of MCAD, class of ‘92 and today is a member of their Board of Trustees.


We strive to host inclusive, accessible events that enable all individuals, including individuals with disabilities, to engage fully. To request an accommodation or for inquiries about accessibility, please contact Grace Olson