Faculty Title Instructor Education BA, University of Phoenix MBA, Walsh College Ricardo McCoy is a marketing and analytics professional, educator, and business owner. McCoy has over 20 years fo experience in marketing, search engine optimization, social media, analytics, and consumer behavior. He is currently employed as a manager of analytics and marketing insights. He is an adjunct instructor at various institutions teaching internet marketing, analytics, and public relations courses. He is also owner of McCoy Marketing Group, which specializes in helping small and medium-sized business build their brand presence. McCoy's professional affiliations include American Marketing Association (AMA), Digital Analytics Association (DAA), Walsh College Data & Analytics Advisory Board, and Distributive Education Clubs of America (DECA). He is also a DMA (Data & Marketing Association) Certified Marketing Professional.